Nutrition Assistance for Low-Income Seniors
The Senior Farmers’ Market Nutrition Program (SFMNP) is a federally funded program administered nationally by the U.S. Department of Agriculture’s Food and Nutrition Services Agency and in California, by the California Department of Food and Agriculture (CDFA).
The goal of the California SFMNP is to provide fresh, nutritious, unprepared, locally grown produce, cut herbs, and raw honey through Certified Farmers’ Markets to low-income seniors.

Confirmed Distribution Dates for 2025
- Cards received can be used at any participating vendor this season -
Hollister Farmers' Market
Wednesday, August 27th at 3 PM
Flyers:
Watsonville Farmers' Market
Friday, September 5th at 2 PM
Flyers:
Felton Farmers' Market
Tuesday, September 9th at 1:30 PM
Flyers:
Live Oak Farmers' Market
Sunday, September 14th at 9 AM
Flyers:
Santa Cruz Farmers' Market
Distribution is CANCELLED for 2025,
due to construction in Downtown SC

Seniors who qualify receive one electronic benefit card worth $50 to buy fresh produce at certified farmers’ markets. To qualify you must:
- be age 60 or older,
- have a monthly income of $2,413 or less for an individual, or $3,261 or less for a 2-person household,
- not have received a voucher for the 2025 season already.
It is a self- certification process, so no proof of income is required, but please bring ID. There will be an informational form that must be filled out for each qualifying senior. Quantities are limited.
Only one benefit card per household per year
Available While Supplies Last
Information line: (831) 688-04004 ext. 118
